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January 24, 2017

I watch prediction articles come through from multiple sources and each year I have the same preamble thought:” Yeah, right…”  There’s always customers or specific events that shape the view of how the industry will change. The reality, is that we should be focused on the underlying changes that will help drive what occurs in 2017. In my estimation, it’s more important to look to at the change agents for the year so here’s my predictions of the change agents to watch in 2017 [...]

Freemantle