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December 6, 2016

How can content creators, or rights holders, localize the coverage of an event to enhance viewership and fan engagement? We have been watching this trend grow over the past couple of years. More content is being recorded than ever before and there are more ways to distribute content to engaged fans than ever before; TV, OTT, Social platforms and Property apps. Yet, how do we deliver the right content to the right people - at the right time effectively and efficiently? [...]

Freemantle